ComScore Reveals Apple As Top Dog In UK Smartphone Industry
25/07/2011 | Nicholas Griffin | 2 Comments
In the US Android has been at the top of the market for a while know, but in the UK things are a lot different here in the UK. at the start we where also dominated by Andriod but slowly more people in the UK have bought iPhones as they have become more accessible and popular. As such it is no surprise that Apple has just been named the biggest smartphone brand in UK, the big surprise is that RIM are disputing this.
Recent figures from ComScore have shown that in the UK alone Apple have nearly 5.5 million users, with Andriod just a snippet behind with 5.4 registered users, however this does not make Apple better as Andriods growth is far more impressive with a massive 634% increase year to year whilst the iPhone has only risen 46% over the last year.
But according to RIM they are the true number one not the iPhone, from a spokesperson for RIM suggested in his statement that they are reuse as popular from what ComScore figures state:
“ComScore estimated that RIM had 3.591 million BlackBerry subscribers in the UK at the end of May 2011 when in fact RIM’s UK subscriber base at the end of May 2011 stood at just under 7 million subscribers.”
“RIM is committed to providing its customers with the very best BlackBerry experience and is proud to be the UK’s #1 smartphone brand. RIM has experienced strong international growth, with 67% of revenue in Q1 FY12 derived from international markets.”
It seems then that RIM is desperately trying to hold on to their device following their recent downfall, from which it is obvious iOS and Andriod will continue to be at the top of the leaderboard where smartphones are concerned.
What do you think about this? Is Blackberry the real top dog? What smartphone do you own?