BSkyB have today announced that they have agreed to purchase Telefónica’s broadband and landline telephone service in the UK, meaning that the current fixed-line offerings from the company will be absorbed into Sky’s current services, making Sky the second largest broadband provider in the UK, behind BT.
When the acquisition does go through it will mean that Sky will replace Virgin Media in the second from top spot, which is currently in its own acquisition process from the US firm Liberty Global, after all is done Sky will have 4.7 million customers and Virgin Media will have 4.5 million.
Which is thanks to the addition of over 500,000 customers from the O2 and Be acquisition.
As part of the deal, Sky have agreed to pay £180 million for the service, adding a further £20 million once the migration of their customer bases are finished.
All current customers with O2 will be transferred to one of Sky’s existing packages, which is yet to be revealed whether it will be a like for like package or on a promotional basis.