After two years of being on the iTunes App Store, News Corp has announced that The Daily iPad App will be shutting down from December 15th.
The app which the company said would change the face of publishing forever during its launch, was an iPad specific app and as such has not found enough readership to continue publishing, as Murdoch said in his statement:
“Unfortunately, our experience was that we could not find a large enough audience quickly enough to convince us the business model was sustainable in the long-term.”
Current staff will not have to worry too much however as the company has announced that they will be folding the staff from The Daily to their other newspaper, The New York Post.
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