Some time ago Amazon launched their Fresh grocery delivery service in the US, and today it is finally available across the pond.

Now rolling out to the UK, Amazon Fresh is now available to take advantage of in central and east London, allowing Amazon Prime members to get grocery delivery to their door.

They have done this with a new partnership with Morrisons, allowing them to offer around 130,000 products at launch in the UK.

Ajay Kavan, Vice President of Amazon Fresh explained more:


“The bar in grocery retailing is exceptionally high. The supermarkets and grocers  are amongst the very best retailers in the world”

“We believe that the key to the long term success of  AmazonFresh is to bring together the low prices, vast selection, fast delivery options and customer experience that Amazon customers know and love.

“We are launching with a comprehensive offer in a limited area and will take our time to hone and improve our service based on our learnings and feedback from  our customers,” said Kavan. “We will be very methodical and considered in how we roll this service out further in the UK.”

You can find out more about the Amazon Fresh service at the source link below.

Source Amazon

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