Amazon has been supplying its Pantry service in the US for some time, and in the UK last year, however, when it launched it didn’t offer any fresh food.
That is until today, as Amazon has this week revealed that they have signed a deal with Morrisons to supply Amazon customers in the UK with groceries.
In the deal, Morrisons will be supplying fresh, frozen and non-perishable goods to customers on Amazon being later this year.
Currently, the Amazon Pantry service is running nationwide, and allows customers to shop from a range of items for delivery the next day.
Morrisons also announced that they will plan to expand the geographical coverage of Morrisons.com by taking space in Ocado’s distribution centre in Erith, London.
However at the moment, this is only a plan.
“This amended agreement is subject to detailed terms being agreed and will only proceed if it enables Morrisons to achieve profitable growth online. There can be no certainty that an agreement will be concluded.”
David Potts, chief executive of Morrisons, also added the following about the Amazon deal:
“This is a low risk and capital-light wholesale supply arrangement that demonstrates the opportunity we have to become a broader business. We look forward to working with Amazon to develop and grow this partnership over the coming months.”