Back in April we heard that Apple Music had hit 13 million subscribers, this week Apple updated that, revealing that the service now has a total of 20 million paid subscribers.

The news was revealed by Apple’s Eddy Cue and Zane Lowe on the Billboard website, where they revealed that the service has hit a total of 20 million paid subscribers over the course of 18 months.

Previously, Apple also revealed that they had 17 million back in September of this year.

In order to boost these numbers, Apple has been offering a number of exclusives with deeper integration into the Apple Music app on Mac and iOS.

Eddy Cue also revealed that 60 percent of people who are using Apple Busic have not bought a track or album from iTunes within the last 12 months, we are unsure if that is good or bad news, so take it how you will.

This does show that Apple is slowly catching up to their closest competitor, Spotify who recently revealed that they have more than 40 million paid subscribers.

You can read more about the news at the source link below.

Source: Billboard

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