At CES 2017 Audio Technica unveiled a range of new Hi-Res headphones.
Starting with the ATH-DSR9BT and the ATH-DSR7BT, which are the first Bluetooth headphones from the company to use their Pure Digital Drive system.
They claim that this system that will keep the audio signal completely digital from the source to the headphone speaker driver, attempting to keep interference to a complete minimum.
Both of the headphones have support for hi-res audio up to 24-bit/48kHz over Bluetooth and 24-bit/96lHz over USB.
The DSR9BT and DSR7BT will be available from Spring 2017 for $549 and $299 respectively.
Audio Technica has also added some new model to their SonicFuel series, which includes the new ATH-AR3BT on-ear headphones, the ATH-CKS990BT and the ATH-CKS550BT in-ear headphones.
All of these use the latest aptX Bluetooth codec with NFC for instant pairing to compatible devices.
The AR3BT have a dynamic driver, which the new ATH-CKS990BT and the ATH-CKS550BT in-ears have Dual Magnetic Field drivers that claim to provide improved sound and better wireless functionality.
The AR3BT will be available for $119 and theATH-CKS990BT and the ATH-CKS550BT will be available for $199 and $119 respectively.
To top this off, they unveiled the ATH-SR9 Sound Reality over-ear headphones which have 45mm True Motion hi-res audio drivers for $449.
They also unveiled five new pairs of headphones in the Live Sound series, all of which will be available this Spring for from $79 to $579.