I am sure you have seen or heard of Dr.Dre’s beats by now, they are probably the best sounding audio equipment in its genre, so far beats have already partnered with Monster, HP and Chrysler, and HTC are soon to join after acquiring around a £180 million pound majority state in Beats Electronics, which will see Beats integrated with HTC phones by the end of the year.The CEO of HTC, Peter Chou said:
“Beats has found a unique way to harness popular culture in a manner that is unlike any other brand today. It’s an exciting brand that has been built around providing something very special, and we believe our strategic partnership will provide customers with unbeatable sound on HTC phones. We obsess over every detail of a consumer’s mobile experience, and audio is a critical part of that experience.”
I am pretty sure every Andriod or HTC fan will be pretty exciting after reading this, I’m an Apple Fanboy and even I’m excited to get my hands on this new phone, I am pretty this is going to make HTC stand out from the crowd, especially, but I think what it will all come down to is its price.
The chairman of Beats by Dr.Dre and Interscope Geffen A&M Records thinks that this new partnership is a “critical step” in their mission to “clean up the destruction of audio”:
“The HTC and Beats by Dr. Dre partnership is an opportunity for two world-class companies to redefine the smartphone industry and define the future. For Beats by Dr. Dre, this represents a critical step in our continued mission to clean up the destruction of audio caused by the digital revolution and reengineer how sound is delivered, so the consumer feels the music the way that the artist intended.”
What do you think? Is this the kind of phone you want? Would you switch from an iPhone to this?
Drop us a line or two in the comments below.