ITV have just launched their new ITV Player service that will offer paid content in favor of an ad-free experience, customers will be able to rent shows within the services archive as well as watching the same old catch up shows for free.

Shows will be available from 49p to 79p and will last a period of 30 days, but full series will be available for rental at a discount with catch-up services as free as usual but their will be advert breaks between breaks.

Alongside the new paid plans, the service has also received a re-design, which is about ten times better than the last one with remnants of BBC iPlayer’s design.

You can check out the new player at the link below.

Source: ITV

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