This week Ricoh unveiled a new 360-degree camera.

Called the Ricoh Theta SC, it build upon what Ricoh did with the Theta S camera, but with a more colourful design.

It includes the same twin-lens system as the S had, allowing you to take 360 video and still images via the cameras 12-megapixel sensor.

The SC also comes with 8GB of in-built storage, with a rechargable battery that allows it to capture a total of 260 photos from a single charge. Sadly, Ricoh have removed the micro HDMI port, so it will no longer be able to live stream video.

Kaz Eguchi, president of Ricoh Imaging Americas Corp explains more:

Introduce more people to 360-degree spherical imaging. With the growing popularity of immersive imagery, augmented and virtual reality, we wanted to produce a high-quality camera at an affordable price point that appeals to anyone who is interested in capturing and sharing the world around them in this new, exciting digital imaging format.

The Ricoh Theta SC will be available soon for $300 in the US.

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