Virgin Media has today launched a new VIP tariff, that claims to be the cheapest available in the UK today.

Starting at £26 for customers using their TV, broadband or home phone services, or £31 otherwise,, the tariff includes unlimited calls, texts and data, as well as unlimited calls to 0800, 0870, 0845 and 0808 numbers.

There will also be a SIM only plan for £15 per month, the deal also includes the same unlimited calls, texts and data, but is on a 30 day rolling contract.

If you prefer, you can also pick up their pay-as-you-go deal for £15, granting unlimited calls and texts, however on this deal, talktime depends on how much you top-up with.

All deals will also include free unlimited calls to all other Virgin Media phones.

More information on VIP can be found at virginmobile.com.

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